What gets in the way
Rank tracking tools give you a number without the context. You cannot see which features occupied the SERP, what the competing page actually said, or how the answer changed in AI assistants.
How Irmu solves it
Irmu collects the whole result page — organic positions, ads, People Also Ask, local packs, shopping units — plus the competing pages themselves, and now the answers AI assistants give for the same query.
The pipeline, step by step
- 01
Define keyword sets
Group by intent, market and language.
- 02
Collect SERPs
Geo-accurate result pages including every SERP feature, on your schedule.
- 03
Crawl the competition
Fetch ranking pages and extract headings, word counts, schema and internal links.
- 04
Watch AI answers
Query ChatGPT, Perplexity and Claude for the same prompts and track brand mentions.
A request from this pipeline
POST /api/extract
{
"url": "https://www.google.com/search?q=best+web+scraping+api&gl=us",
"prompt": "Extract organic results with position, title, url and any SERP feature blocks"
}Try it on your own targets
The free plan is enough to run this workflow end to end on a handful of pages. If you want help sizing it for production volume, send us your target list and we'll go through it with you.
Talk to us →Integrations in this workflow
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Start building with Irmu today
1,000 free credits every month, no card required. Every API, every integration, one key.